Ford Likely to Enable All Dealers to Sell Evs Amid Shifting Plans
Electrek 8:12 pm on May 24, 2024
Ford is reportedly planning to open its electric vehicle (EV) certification program to all dealers, easing investment requirements. This shift aligns with increased EV sales and market demands post-dealer pauses on EV investments. The new policy will likely lower financial barriers for Ford's extensive range of models including the F-150 Lightning and Mustang Mach-E, aiming to broaden dealer participation in the electric revolution.
- Expanded EV Dealer Access: Ford plans to open its EV certification program universally.
- Reduced Financial Barriers: The company anticipates easing investment requirements for dealerships.
- Massive Range of Models Available: Ford's F-150 Lightning and Mustang Mach-E are part of the new policy rollout.
- Increased Dealer Participation: The goal is to enable a wider dealer network in EV sales.
- Timing: Future Implementation Details: The program changes are expected after Ford's June meetings with dealer council.
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